Author Archive

T.C. BradleyWe recently sat down with publishing and media expert TC Bradley. TC is the CEO and President of InstantCelebrityStatus.com and is the upcoming author of the soon-to-be-published book Instant Celebrity Status!: Establish Your DOMINANCE in Your Local Market by Using Major Media and Becoming a Best-Selling Author!

Lisa: Welcome TC. Please tell us a little about your background.

TC: Thanks Lisa, I have a pretty diverse background but will give you a brief overview. After relocating to Florida from Chicago, my wife and I started a national direct sales company, which we grew to 1.6 million dollars in sales within the first 6 months, only to lose that company to a bad partnership. At the time of losing that company, the company was averaging 100k in sales a day, so that was a very tough experience to recover from. Instead of wallowing in my sorrows, I started investing in real estate, successfully, and in 2003, I launched my first website and successfully sold over a million dollars of product from my first product.

Lisa: Losing a multi-million dollar company must have been hard to overcome.

TC: It was, Lisa. Betrayal is hard for anyone to overcome, especially at that scale, but I knew a man like my ex-partner would never succeed long term, and I was right. Within 2 years, my ex-partner closed the business. Meanwhile, I invested in over a million dollars in real estate and developed my first product and website, which sold over a million dollars of product, and really, I have never looked back from that devastating moment.

Lisa: I have heard that success is the best form of revenge. Is that true?

TC: No Lisa it is not. Massive success is the best revenge. In business and in life, sometimes you must make a statement, especially to the ones that doubt you or that take advantage of you, and nothing speaks louder than massive success.

Lisa: How did you transition into media and publishing?

TC: Internet marketing has changed dramatically since I went online in 2003. Back then, if you had a halfway decent website and product and could drive traffic to the website, you could make money. That is not the case today. It is no longer good enough to be found on Google, because your competitors are there too. People will research until they can find a leader or expert to do business with. Today, when a buyer lands on your website, you have 10 seconds to establish yourself as the leader or authority that they are looking to do business with. Read More→

T.C. BradleyI first went online in 2003 and my first website sold over a million dollars of product. At one time, we were one of the most top ranked websites in the world. We actually had more traffic going to our website than Oprah had going to her website. (For you internet geeks out there, our Alexa ranking was a hair under 10,000 at the time)

Marketing has changed dramatically since those days. It is no longer good enough to be “found on Google.” Your competitors are there too. Today, more than ever, people have a choice of who they choose to do business with and they want to do business with the LEADER or Authority in their field.

If you have a serious legal issue, you want the BEST Attorney that money can buy. If you are selling your home, you do not want just anybody selling your home.

The Million Dollar question is this:

If I were to visit your website or social media pages, how obvious would it be that YOU are the Number 1 choice? Read More→