Tampa Real Estate Investors Alliance Blog

Direct Mail. Craigslist. Bandit Signs. Websites. Emails. Phone Calls… And everything else that it takes to generate leads – in real estate (or anything else).

These are all fantastic sources, and should definitely be used in your marketing efforts in some combination.

But wait a minute! Even if you’re using ALL these methods already, you may still be missing out on another, just as powerful marketing medium… This ‘missing medium’ will work for you, whether you’re looking for sellers or buyers of property, private lenders, wholesalers, rehabber buyers, or whatever else you can think of!

Of course, this ‘Mysterious Marketing Medium/Media‘ to which I’m referring is: VIDEO!

Let Me Ask You Something… Ever watch a video on YouTube? I’m guessing your answer is yes. These days, you can watch video from practically anywhere – your home, your car, your office, the bathroom…anywhere! When I say ‘you,’ guess who else that includes? Your PROSPECTS & CUSTOMERS! Read More→

Congratulations. You’ve got a new tablet computer! Whether it’s an iPad or Windows or Android – and I’m an iPad man, myself – buying a new tablet is a lot like having a baby: You’re going to want to buy some stuff to go with it. And boy, is there a lot of stuff to choose from! But it’s easy to get overwhelmed, both by the variety and by the potential cost. Where is your money best spent? Today I’ll talk about some basic extras you’re going to need.

You probably bought your new device at an electronics megastore, or perhaps online. You can get a lot of accessories from the same place. Many of them will be cheaper on eBay, but you’re going to want to play with your new tablet right away, and it needs some immediate protection. That’s reason enough to go ahead and buy a couple items right then and there, even if it means paying more.

First, you’ll want a screen protector, because you’ll be messing with that screen a lot, and it’s going to get scratched. Don’t choke at the price. It may well be military grade. Okay, so you’re not in the military, but what the heck, it couldn’t hurt. Be careful putting this thing on. It takes a steady hand and some patience to get the bubbles out. Read More→

Another way I use to fund my deals is by utilizing money from private lenders. Hard money lenders and private lenders are distinctly different in their approach to lending you money.

A private lender is a person who will fund your deals usually with no points and a much lower interest rate. There are usually no pre-payment penalties and they are usually more flexible with regard to the terms of the loan. For example, they may allow you to pay part or all of the interest payments at the end of the loan. So the cost of the money is a lot less in the long run. Working with private lenders offers me a lot more flexibility as a real estate investor, so if a private lender will allow me to pay all of the interest at the end of the loan for example, I may offer them a higher interest rate or maybe a point or two for allowing me to pay at the end. If I can pay all of the interest at the end of the loan, then the property cash flows at one hundred percent each month. This gives me the opportunity to fund multiple rehabs at the same time without having to worry about monthly payments. Then once I sell the property the private lender receives the principal amount they loaned me and all of the interest that has accrued.

There are several ways for you to find private lenders for your real estate investing business. One way is to simply check with people around you (relatives or friends) who may have funds available that are not drawing a very high interest rate in a CD, IRA or money market account. In today’s market that shouldn’t be too difficult. I have found several of my own private lenders this way. Read More→

If you have too many emails in your inbox you can change your set up and create direct paths to instruct your emails to go directly into your subfolders without you even having to look at them and then next to the folder you created on the left there will be a number, for example: Seller leads (1), which means you have 1 unread email in the Seller lead subfolder.

Statistics show that 75% of workers feel colleagues overuse “reply to all.” I can attest to this. I always ask my students to email only one person in my office versus emailing the admin, Kristen, and myself. That is a waste of everyone’s time, as the email was only supposed to go to one person, not three. 15% of workers admit that they themselves overuse “reply to all.”

70% of workers often receive email with vague subject lines. I always recommend if you are emailing someone about a particular property that you put the address in the subject line. This way, in the future, you can search your emails more efficiently, if you don’t file them away. I often use the subject line as a quick message, so it would read: “Need copy of Seller info sheet for Smith.” Then there would be nothing in the body of the email. However, I was informed by one of my students, his phone does not allow him to see all of the subject line, so I quit doing that as much. Read More→

Were you or someone you know foreclosed on by a lender who is widely known to committed massive and systemic fraud in their mortgage practices? Have no fear. After having been bilked by independent consultants to the tune of $2 billion dollars, the Office of the Comptroller of the Currency has given up investigating the issue itself and asked the banks to please hand over any proof they might have of having improperly foreclosed on people.

That’s right. After being provided with $17 trillion in various forms of taxpayer-funded relief, the government is now allowing the banks to be in charge of the investigation into their own foreclosures.

There is a charitable way to view this development. The regulators could be setting up the banks to nail them for failing to comply with regulations. This would extend the statue of limitations for future federal actions against the banks. This tactic is possible, but forgive me for thinking it slightly more likely that the government is abdicating its responsibility to the banks after having been nailed for squandering the time and money it was given to handle the problem on its own.

If you were worried that this was a sign that the government wasn’t serious about prosecuting the people and institutions responsible for setting up one of the biggest financial crises in history, fear not! The District Attorney for New York County has moved forward with the prosecution of Abacus Bank. Read More→

Your First 90 Days in Real Estate

Posted on May 6, 2014 by

Are you just getting started in real estate or are you thinking about getting in? This article is to help you get off to a great start in the business.

Step 1

What are you trying to buy? Do you want to start small such as single family houses or smaller multifamily such as 2-4 units? Maybe you want to go big early and get into commercial real estate such as apartment buildings or self-storage. Whatever your goal is, you need to start with an education. Find material on that type of asset that will teach you the basics of what you need to know.

Step 2

Know your market. Now that you know what you want to buy, you need to know where you are going to buy it. You need to decide on a market or city. My suggestion is to start in your own backyard. I define “backyard” as the area within a 1 hour drive from your home. The closer to home you can start the better. The more travel you have to do to get to your property, the more obstacles will get in your way. The cost of travel goes up (possibly plane tickets) the farther away from home you get as well. Lenders and investors get a lot less comfortable with your deal as the distance from you increases.

Once you have picked a market you will need to study that area. Here are some things to know… Read More→

The Reverse Mortgage (RM) market has had massive growth in the last decade. This phenomenon makes ripe a great opportunity for investor success as Americans live longer.

Basically a RM it is a product to help seniors finance their retirement in an age of longer lifespans, long-term stagnant wages and fewer younger workers to fund public and private retirement programs. An RM is similar to a refinance but different in that a monthly payment from the overall principle is paid monthly like an annuity.

Frankly, a significant group of older Americans just don’t have enough to retire. Thus, an RM is a product that needs to exist. We as investors come in when the family member who has to sell the house to cover the principle which was utilized up to the time the family member passes away. Believe it or not, this is literally happening today.

For those of you already connected to REIAComps , the control and feeling of confidence you have over your deals is priceless. Add these new Reverse Mortgage deals to your tool belt and it gets even sweeter. Using REIAComps to investigate the value of houses as they come to market, against other less reliable sources continues to be a no brainer. Read More→

As many of you know, our CEO and Senior Vice President are also avid real estate investors. Their experience has proven invaluable in servicing our clients most especially in relation to real estate closings. What you may not realize is that our client base consists largely of people who are using their Self-Directed IRAs to invest in real estate. This is a win-win for both our clients and the realtors who are servicing those clients.

Even more promising for both groups is that the real estate market is perfect for investors. Prices are still relatively low and there is a surplus of homes available. So, you may be wondering how you can benefit from the Self-Directed IRA/Real Estate boom. The answer is simple…any one can benefit from this boom. Whether you are an investor or a realtor, there is plenty of opportunity to increase your wealth. In part 1 of this article, we will speak to realtors about what they can do to obtain new clients and generate more income by working with Self-Directed IRA investors.

The first and most important thing is to get educated about Self-Directed IRAs. Listen, before you think this is a sales pitch, hear me out. Self-Directed IRA investors have something very important, money. They have the funds to close the deals. Consider that for a moment and you will realize that means, in many cases, financing will not be a factor. As you know, financing often results in road blocks along the way that can prevent you from closing the deal and collecting your commission. The other thing that many Self-Directed IRA investors have is experience. They are familiar with the real estate process which lessens the chance of a delayed and/or failed closing due to a buyer’s inexperience. Self-Directed IRA investors are also great repeat clients. They buy numerous properties and the better their success, the more they buy. Read More→

Thurs, May 8th at 6:00 PM @ Doubletree Suites Tampa Bay
Tampa REIA – May 8th
at the Doubletree Suites Tampa Bay
Building Wealth One House at a Time
with John Schaub

Tampa REIA Members Can Attend at No Charge & Guests for $10.
RSVP Online Now to Attend the Meeting.

John SchaubTampa REIA is excited to announce that John Schaub will be our special guest speaker this month on Thursday, May 8th at 6PM at the Doubletree Suites Tampa Bay located at 3050 North Rocky Point Dr West in Tampa, FL. John’s best-selling book, Building Wealth One House at a Time, has assisted more than 50,000 real estate enthusiasts on their way to successful investing. On Thursday at the meeting, John wants to help do the same for you. John will be sharing information on…

  • Riding the Real Estate Roller Coaster
  • Transitioning from working to investing
  • Leverage that increases cash flow and reduces risk
  • Managing without working nights and weekends
  • Leverage that can make a deal safer and improve your cash flow
  • The five best opportunities this year
  • And much more!

RSVP Now!

About John Schaub

John has successfully avoided holding a job since graduating with a business degree from the University of Florida. He obtained his real estate license while attending college and managed and sold an apartment building his senior year.

After a failed attempt to make a million dollars on one big deal, he began acquiring smaller cash flow properties. He bought and managed apartments, duplexes, a motel and commercial properties in his search for the “perfect” investment.

Today he continues to buy and manage his house investments, often from afar. His system of delegating responsibility to his carefully selected tenants has allowed him the freedom to travel and enjoy life without the day to day worries many landlords battle. Read More>>

*Meeting Agenda
6:00 pm: Meet, Greet & Networking
6:30 pm: Announcements, Introductions, Haves & Wants
7:30 pm: Main Presentation with John Schaub
9:30 pm: Late Night Networking at Whiskey Joe’s Bar & Grill

*Please Note: Meeting agenda is subject to change.

Click to view Cruise VideoWIN A CRUISE: All participants who attend the Tampa REIA Meeting will entered into a drawing for a chance to win a *Complimentary 2 Day Cruise to the Bahamas with Caribbean Cruise Line! *You must be present at the meeting to win. The 2 day Cruise does not include port fees, transportation and taxes.

Late Night Networking at Whiskey Joe’s Bar & Grill

Whiskey Joe's Bar & Grill Tampa FloridaAfter the conclusion of the Tampa REIA Main Meeting (around 9:30PM), we will be reconvening at Whiskey Joe’s Bar & Grill located at 7720 West Courtney Campbell Causeway in Tampa for the “Meeting after the Meeting”. Come eat, drink, network and have fun with us as hang out late into the night on Tampa Bay!

See Tampa REIA Events Calendar for More Events!
Sat & Sun, May 17th & 18th @ 9:00 AM in Tampa, FL
Peter Fortunato & John Schaub
Booms, Busts and Beyond
Evolve or Perish

Sat & Sun, May 17 & 18 in Tampa, FL
Hilton Garden Inn Westshore, 5312 Avion Park Dr

John SchaubMarkets are heating up, but the future of the economy is still uncertain. You can’t predict the future, but you can be ready for it. Come learn strategies for building cash flow and your estate whether we have inflation, deflation or a meltdown. Peter and John survived, prospered, and helped their students make money with real estate and notes in every market since 1975. Join them and successful investors from across the country for this one time Florida presentation. Get ready for an exciting and profitable future!

  • Winning strategies to beat inflation or deflation
  • Keep your properties full and produce optimal cash flow
  • How to tell if an opportunity has potential
  • Find ways to make any deal without going to a bank
  • Invest to fund the lifestyle that you want
  • Create cash flow for today and growth for tomorrow
  • Achieve balance in your investing and in your life
  • Learn how to put together nearly any deal
  • Acquire and create safe notes to increase your cash flow
  • Exchanging notes for houses
  • Get rid of properties that are trouble
  • Get your best properties free and clear and safe
  • Use trusts to protect family assets and to avoid probate
  • The coming death of 1031 exchanging?
  • The Dodd Frank Law – How to buy and sell now

Early Registration Discount: Ends May 9 – $495 for one or $795 for two registered together.
Regular Seminar fee: $595 or $895 for two registering together.
Class Time 9-5 both days. Networking and brainstorming session Saturday after class. Includes class book containing case studies and documentation of deals

Register Now for Peter & John’s
Booms, Busts & Beyond Seminar

Tampa REIA Members & Guests can RSVP for $495 through May 9th.

John Schaub

Posted on April 18, 2014 by

John SchaubJohn Schaub has prospered during three recessions, four tax law changes and interest rates ranging from 6-16% in his 35 years as a real estate investor. His 2005 best-selling book, Building Wealth One House at a Time, assisted more than 50,000 real estate enthusiasts on their way to successful invest­ing. His 2007 book, Building Wealth in a Changing Real Estate Market, is available online and in bookstores.

John recommends buying better, well-located houses rather than cheaper houses and other management-intensive properties. Better houses are more profitable and far less trouble. He advocates paying off debt, owning properties free and clear, and renting only to long term, high quality tenants.

John buys, sells and manages his own properties, and enjoys providing quality housing at fair prices for working families in his community. He teaches two Making It Big On Little Deals seminars each year where students learn how to identify the best investment property in their town, how to buy it at below-market prices, and how to negotiate terms that guarantee a profit. Read More→

The Profit April 2014 Edition

Posted on April 9, 2014 by
The Profit Newsletter for Tampa REIA April 2014
Download the April 2014 Edition of The Profit Newsletter Now!

The Profit - April 2014 - High Quality PDFThe April 2014 edition of The Profit Newsletter is now available for download. You can download The Profit Newsletter as a High Quality PDF (Recommended) or Low Res PDF for slower devices. The Profit Newsletter is the official newsletter of the Tampa Real Estate Investors Alliance and is a digital, interactive newsletter for new and seasoned real estate investors delivered as an Adobe PDF file to read on your PC, Mac, Smart Phone, iPad or other mobile ready devices with a PDF reader. Many of the articles and ads in The Profit contain hyperlinks you can click or tap to visit websites, watch videos, listen to audios, download content, send emails, comment on articles, share socially and much more! The high res version of The Profit is “print ready” for those who want to print the newsletter on their home or business printer. Also, be sure to Subscribe to The Profit so you don’t miss a single monthly issue.

Download Now!
High Quality PDF / Low Res PDF
See The Profit Archives for our past editions.

Read More→

Do you have doubts about being a real estate investor?  Are you scared to make offers because you are afraid of making a mistake that could cost you tens of thousands of dollars?  Are you having a hard time finding the time to grow your real estate business?   If you answered yes to any of these questions then take the time to read this news article carefully.

My name is Robyn Thompson and I have been investing in properties for over 15 years.  I have bought, renovated and sold 339 houses. I started my real estate business with $500 and I had to learn how to run a business like a business not a hobby.   I learned a long time ago that successful real estate investors do things differently than the amateurs.  I am going to give seven habits that all 7 figure real estate investors possess:

1) All serious business owners who make over 7 figures focus on marketing WEEKLY.  We take marketing as serious as a heart attack because wealthy business owner know that marketing = revenue.  No marketing means No profits.   All you need to do to raise your income is make an appointment with yourself and put it on your calendar for one hour a week to focus on marketing to attract desperate sellers. 

One measly hour a week without interruptions is all it takes to up your income by massive amounts.   During the hour, you call realtors, order “We Buy Houses for Cash” signs for your car, execute direct mail campaign to out of state owners, landlords in the middle of evictions or attorneys who have desperate clients who need to sell and put an ad in the newspaper in the real estate wanted section.   Read More→

Follow Up – Part 1

Posted on April 8, 2014 by

Last month we discussed presenting offers. This month, we’ll talk about the next step which is follow up; the fourth in our five steps to success. There are actually three times when you’re going to need to follow up so we’ll discuss each one.

The first is when you’re dealing with a prospect after you prescreen them, which means, that it’s a yes on the property information sheet yet we’re not ready to complete a deal today. This means this prospect should be followed up on because a lot of these will be converted to deals at a later date if you do the follow up, which I will confess, most won’t.

The second type of follow up you’re going to need is on the hot prospects where they say yes now and now you’ve got a few things you’ve got to get done to get it under contract.

The third type of follow up is the follow up after you get them under contract. Follow up is such a neglected portion of the steps that are required to make money in any business. If you will master this, you’ll make a lot of money where a lot of folks won’t and you’ll find the deals that you do get will go better because you took care of the details along the way. A small detail left out can create a large problem, and has many times prior. Honestly, most people have no system whatsoever to do the follow up; they rely too much on memory and therefore issues come up that really could have easily been avoided. Read More→

This month I decided to share with you my thoughts about some types of property you may want to avoid if you plan to maximize your profits from the deals you do. I have personally bought several of the houses I now recommend you think about not buying. I believe buying any of the following properties will definitely give you a financial seminar you really don’t want to take for numerous reasons.

I have taken a few of those financial seminars and I can tell you that you don’t want nor need to go there and make the same mistakes I have made. For those just getting started in the business these examples are a must for you to know so you don’t buy houses that will be extremely hard to sell or rent.

This is a two part article for April and May.

Houses in Area’s with Many “FOR RENT” signs.

Any house located in an area with many For Rent signs leaves little hope of selling to a family who wants to live in that area and can qualify for a loan. Too many renters in any neighborhood will many times run out the families with small children who can qualify for a loan that want to buy. Read More→

Be A Pro

Posted on April 8, 2014 by

I know when folks are getting started in real estate investing it’s easy to treat it like it’s a hobby.  And it might be for some – especially if you have another career and investing is a side business.  But with Wholesaling, you need to treat it like a job and a business, because it is. 

Buying rental real estate is a great way to earn passive income and we should all strive to earn as much passive income as possible in our lives.  But there is nothing passive about Wholesaling.  It’s work and that work needs to be taken seriously.  That’s why you need to be a “Pro” when it comes to your Wholesaling business, or else it probably won’t work out for you.

A “Pro” or Professional does the work and takes it seriously.  And more than likely a “Pro” is consumed by striving to be successful.  To use a football analogy, think about Tom Brady and Peyton Manning, those guys are “Pros”.  They are consumed by winning and being the best.  They wake up and eat, drink, and sleep football.  They game plan meticulously with their coaches and teammates.  They watch game film.  They practice their plays, over and over and over.  They are focused on learning and getting better.  They are role models and leaders for their teammates because they are usually the hardest working guys on the team.  They put in the time it takes to be a “Pro”.  Would you agree?  Hopefully you know who Tom Brady and Peyton Manning are. Read More→

I believe that one of the greatest challenges to any real estate investor is raising the money or finding creative ways to fund deals. Going to the bank for money can be a long and arduous task, and while you are waiting weeks for approval, another investor with ready funds just bought your deal. Plus, the bank is going to insist that you fund the deal in your own name which can be damaging to your credit. In fact, taking properties in your own name can be outright dangerous. In addition, in our current market, it’s nearly impossible to get funding from banks to purchase great deals. And if you already have more than three loans in your name, you won’t get the money at all. So, where do you get the money or what creative ways can you use to fund your deals?

I have several great ways for you to find money to fund deals and end up with all the money you will ever need. The fastest and easiest way to locate funds is to find hard money lenders. This is the easiest type of lender to find, especially if you are just starting out in the real estate investing business. So what is a hard money lender and where do we find them?

A hard money lender is a person who will not require a credit check or long drawn out approvals like a bank would. What they will require is that you pay them an interest rate of usually 12-18%. They may also charge points on the front of the deal, usually between 3 and 5 points. These fees are sometimes negotiable and will vary depending on what part of the country you live in. They will also probably charge a pre-payment penalty if you pay the loan off early. Read More→

Time is the most important part of our life that we can never get back. When I started as an Investor back in 1998, I worked a full time job as a legal secretary, was married with 2 children ages 2 and 6, a step-son age 20, and worked part time in my real estate career. Time Management was very important to me as I needed to be able to earn 1 year’s salary before I was able to quit my job and work a full time real estate career. Just like most new investors, we attended numerous boot camps to sharpen our skills and take that leap of faith into the real estate arena. I chose this article about time management because I do a One Day Safari with my individual students by coming to their own home to evaluate how they are spending or wasting their time and how can I help them improve their production in addition to reviewing multiple other marketing and business systems to move them forward.

As I write this article, I need you to “act as if” I am sitting in your home, evaluating your production and asking you, ARE YOU WASTING TIME? The most important part of your business is to make sure that you have a designated workplace separate from all of the noise and interruptions of your life. Well? I tried having my office upstairs so I could keep track of my children when I quit full time…that didn’t work. I had a private phone line and a business line set up at my home. When the business line would ring, I used to grab the phone no matter what time of the day it was. I was hungry for a deal! After trying this for a couple of months, I decided it didn’t work because as soon as I would get on the telephone the kids would always want something and I literally would have to run into the basement or my bedroom and lock the door. However, the kids still followed, knocking on the door and wanting something! Even though I was working full time as an investor, I had to put my kids in day care and/or work around their schedule (i.e. naps, bedtime). I decided it was best that I would set up my office in the basement. I got tired of running to the office phone for deals, so I decided to work normal business hours 9 to 5 p.m. However, if you hunger for deals, you may want to answer the phone every time it rings, day or night. Read More→

Hungry? There’s an App for That!

Posted on April 8, 2014 by

“Never order food in excess of your body weight.” ~ Erma Bombeck

Gosh, I’m hungry. Hey, I’m all for working hard, but there’s a limit. Ever hear of an acronym called “H.A.L.T.”? Don’t get too Hungry, Angry, Lonely, or Tired. Well, I’m hungry! So this month, I’m taking a little dinner break.

Picture this: You’re knee-deep in grout and dust from working on a bathroom rehab. You’ve been at it all day, and now you’re rushing to pick up your Aunt Mavis at the airport. The only thing she’s had to eat in eight hours is one of those tiny bags of Real Georgia Peanuts they give you on the plane. And you sure don’t have the time or energy to cook. What to do?

Well, in the old days, you’d pick up Aunt Mavis, drive home through rush-hour traffic, thumb through a thick printed phone book for a pizza place that delivers, call in your order, and a pizza guy would magically appear at your door – in about 45 minutes. By now, it would be several hours since poor Aunt Mavis enjoyed her peanut “lunch,” and she might be too weak to eat.

Thank goodness for 21st century technology! While Aunt Mavis is waiting for her luggage, you whip out your iPhone, log into your favorite restaurant app, and in just a few clicks, you’ve ordered dinner. You pick it up on the way home, serve it immediately, and spend the rest of the evening catching up on Uncle Eddie’s medical conditions. Read More→

Here is a common problem in our industry: we find a property and we have to decide, is it deal or not a deal? Many people get hung up on this question, but you can’t let it paralyze you. You can’t worry so much that you lose out. (By the way, remind me to tell you the biker story.)

Here is the most important thing… you have to have solid information: comparables, equity, repairs, and rental rates (above $150,000 not necessary). Then you have to run the numbers. These two simple things will lead you to success in deciding if you have a deal or not.

Quick and Practical Advice on Deal Determination

  • You can buy properties which are upside down IF the mortgage balance is more than what the property is worth.
  • You can buy properties that have a tremendous amount of equity.
  • You can buy properties with owner financing.

Now, ask yourself: What is my business model? Read More→